Industry Insights and Market Intelligence

Periodic Blog Posts that explore the latest trends, data, and analysis shaping the beverage alcohol world – from wine and spirits to beer and beyond.

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2023 – A Difficult Year for TBA

If misery loves company, there was plenty of misery to go around for Beverage Alcohol in 2023. The total servings…

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Beer, Spirits, & Wine – Packaged Imports Decline -9%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -9% by value over the last twelve months…

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The US Beverage Alcohol Market – September 2023

bw166 tracks the total beverage alcohol market in the US based on tax-paid shipments into the market, both domestic and…

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TTB Approved 180.6K Products L12M through September 2023, An…

By Category: Beer: 40.2K products approved over the L12M (–4.8% vs. last year) and 9.2K over the L3M (–4.7% vs. last year)…

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Beer, Spirits, & Wine – Packaged Imports Decline -5%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -5% by value over the last twelve months…

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TTB Approved 179.1K Products L12M through July 2023, An…

By Category: Beer: 40.5K products approved over the L12M (–5.8% vs. last year) and 9.4K over the L3M (–4.6% vs. last year)…

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Beer, Spirits, & Wine – Packaged Imports Decline -2%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -2% by value over the last twelve months…

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TTB Approved 178.4K Products L12M through June 2023, An…

By Category: Beer: 40.7K products approved over the L12M (–5.7% vs. last year) and 10K over the L3M (–7.9% vs. last year)…

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Beer, Spirits, & Wine – Packaged Imports Grow +1%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +1% by value over the last twelve months…

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TTB Approved 177.6K Products L12M through May 2023, Flat…

By Category: Beer: 40.9K products approved over the L12M (–6.3% vs. last year) and 10.9K over the L3M (–8.1% vs. last year)…

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Beer, Spirits, & Wine – Packaged Imports Grow +7%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +7% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +8%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +9% by value over the last twelve months…

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TTB Approved 176K Products L12M through July 2022, A…

By Category: Beer: 43K products approved over the L12M (+3.2% vs. last year) and 9.9K over the L3M (–3.5% vs. last year)…

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Mid-Year 2022 Total Beverage Alcohol Report Card

The bw166 TBA Servings Index* stood at 131.95 as of June 30, 2022, up 2.3% versus June 2021 and up…

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Spirits RTD Label Approvals slow from 2021 Highs But…

We received a recent request on Twitter to provide an update on an article from last year on Seltzer/RTD label…

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Beer, Spirits, & Wine – Packaged Imports Grow +20%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +18% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +19%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +17% by value over the last twelve months…

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Spirits Lead the Acceleration in Seltzer/RTD Label Approvals

Label approvals for seltzer and seltzer-like products continue to accelerate in 2021. Currently in 2021, approvals are trending at 334…

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Indicators on Supplier Closures and Trends in 2020

The past year has been chaotic. Between pandemic-related shutdowns and wildfires in California, the beverage alcohol industry has faced a…

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Tequila-Based Seltzers and More: New Product Approvals

Following up on our post yesterday (The Increasing Fragmentation of Seltzers) and the recent Beer Business Daily article (A-B Jumps…

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The Increasing Fragmentation of Seltzers

With the rapid growth of the seltzer category, it was inevitable that more participants will chase that growth. Using our…

Read more

Pandemic Pantry Loading: A Half Bottle of Wine and…

The Beverage Alcohol market has been relatively resilient through the pandemic, although the impact on individual industry members varies broadly.…

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Beverage Alcohol and the Pandemic

On September 24th, 2020, bw166 published its Total Beverage Alcohol Overview through August 2020. August marks almost six months of…

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Stable Per Capita Beverage Alcohol Consumption Over Past 30…

Currently, there is a proposal to modify the U.S. Dietary Guidelines which includes reducing the definition of moderate drinking for…

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Beer, Spirits, & Wine – Packaged Imports Grow +12%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +12% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +12%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +12% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +15%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +14% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +20%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +18% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +32%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +30% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +24%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +22% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +23%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +20% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +19%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +17% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +20%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +18% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +18%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +16% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +17%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +15% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +18%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +16% by value over the last twelve months…

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TTB Approved 176K Products L12M through July 2022, A…

By Category: Beer: 43K products approved over the L12M (+3.2% vs. last year) and 9.9K over the L3M (–3.5% vs. last year)…

Read more

Mid-Year 2022 Total Beverage Alcohol Report Card

The bw166 TBA Servings Index* stood at 131.95 as of June 30, 2022, up 2.3% versus June 2021 and up…

Read more

Spirits RTD Label Approvals slow from 2021 Highs But…

We received a recent request on Twitter to provide an update on an article from last year on Seltzer/RTD label…

Read more

Beer, Spirits, & Wine – Packaged Imports Grow +20%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +18% by value over the last twelve months…

Read more

Beer, Spirits, & Wine – Packaged Imports Grow +19%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +17% by value over the last twelve months…

Read more

Spirits Lead the Acceleration in Seltzer/RTD Label Approvals

Label approvals for seltzer and seltzer-like products continue to accelerate in 2021. Currently in 2021, approvals are trending at 334…

Read more

Indicators on Supplier Closures and Trends in 2020

The past year has been chaotic. Between pandemic-related shutdowns and wildfires in California, the beverage alcohol industry has faced a…

Read more

Tequila-Based Seltzers and More: New Product Approvals

Following up on our post yesterday (The Increasing Fragmentation of Seltzers) and the recent Beer Business Daily article (A-B Jumps…

Read more

The Increasing Fragmentation of Seltzers

With the rapid growth of the seltzer category, it was inevitable that more participants will chase that growth. Using our…

Read more

Pandemic Pantry Loading: A Half Bottle of Wine and…

The Beverage Alcohol market has been relatively resilient through the pandemic, although the impact on individual industry members varies broadly.…

Read more

Beverage Alcohol and the Pandemic

On September 24th, 2020, bw166 published its Total Beverage Alcohol Overview through August 2020. August marks almost six months of…

Read more

Stable Per Capita Beverage Alcohol Consumption Over Past 30…

Currently, there is a proposal to modify the U.S. Dietary Guidelines which includes reducing the definition of moderate drinking for…

Read more

TTB Approved 177.6K Products L12M through March 2022, An…

By Category: Beer: 42.9K products approved over the L12M (+8.1% vs. last year) and 11.2K over the L3M (–3.3% vs. last year)…

Read more

TTB Approved 179K Products L12M through December 2021, An…

By Category: Beer: 43.3K products approved over the L12M (+8.8% vs. last year) and 10.5K over the L3M (+9.3% vs. last year)…

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TTB Approved 178.8K Products L12M through November 2021, An…

By Category: Beer: 43.2K products approved over the L12M (+11.5% vs. last year) and 10.8K over the L3M (+13.8% vs. last year)…

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TTB Approved 179.6K Products L12M through October 2021, An…

By Category: Beer: 42.9K products approved over the L12M (+7.3% vs. last year) and 11.2K over the L3M (+12.4% vs. last year)…

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Line Extensions and New Entrants Continue to Expand the…

We recently looked through the latest new product approvals from the TTB using our Label Inquiry tool and wanted to…

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TTB Approved 180K Products L12M through September 2021, An…

By Category: Beer: 42.4K products approved over the L12M (+5.8% vs. last year) and 10.6K over the L3M (+7.1% vs. last year)…

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TTB Approved 178.5K Products L12M through August 2021, An…

By Category: Beer: 41.8K products approved over the L12M (+3.3% vs. last year) and 10.7K over the L3M (+13.6% vs. last year)…

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TTB Approved 176.8K Products L12M through July 2021, An…

By Category: Beer: 41.6K products approved over the L12M (–0.1% vs. last year) and 10.2K over the L3M (+14.5% vs. last year)…

Read more

Spirits Lead the Acceleration in Seltzer/RTD Label Approvals

Label approvals for seltzer and seltzer-like products continue to accelerate in 2021. Currently in 2021, approvals are trending at 334…

Read more

TTB Approved 174K Products L12M through May 2021, A…

By Category: Beer: 40.6K products approved over the L12M (–2.5% vs. last year) and 10.9K over the L3M (+12.1% vs. last year)…

Read more

TTB Approved 165.4K Products L12M through March 2021, A…

By Category: Beer: 39.7K products approved over the L12M (–5.3% vs. last year) and 11.6K over the L3M (–1% vs. last year)…

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TTB Approved 164.4K Products L12M through February 2021, A…

By Category: Beer: 39.4K products approved over the L12M (–7.6% vs. last year) and 10.8K over the L3M (+6.7% vs. last year)…

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Beverage Alcohol Spending Up 3.4%

For 12 months ending June 30th 2016 the bw166 Total Beverage Alcohol Overview shows total consumer spending on Beverage Alcohol at just over…

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bw166’s TBA Servings Index grows 1.5% to 119 in…

bw166 recently introduced the Advance Edition of its Total Beverage Alcohol Overview report, which is included in the subscription price…

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