Industry Insights and Market Intelligence

Periodic Blog Posts that explore the latest trends, data, and analysis shaping the beverage alcohol world – from wine and spirits to beer and beyond.

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July 2025 Total US Beverage Alcohol Review

BW166 tracks the total beverage alcohol market in the US by analyzing all domestic tax-paid shipments and imports into the…

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Tariffs, Pricing, and Volume

Recent news reports indicate that the US and EU may be nearing a trade deal that would impose a 15%…

Read more

June 2025 US Beverage Alcohol Review

BW166 tracks the total beverage alcohol market in the US by analyzing 100% of the domestic tax-paid shipments into the…

Read more

Beer, Spirits, & Wine – Packaged Imports Grow +7%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +6% by value over the last twelve months…

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Beverage Alcohol 2024, A Few Bright Spots, But Mostly…

There is much commentary in beverage alcohol trade publications on the trends in the US beverage alcohol market in 2024.…

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Beer, Spirits, & Wine – Packaged Imports Decline -8%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -8% by value over the last twelve months…

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TTB Approved 175K Products L12M through March 2024, A…

By Category: Beer: 38.6K products approved over the L12M (–7.1% vs. last year) and 10K over the L3M (–9.4% vs. last year)…

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Beer, Spirits, & Wine – Packaged Imports Decline -8%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -8% by value over the last twelve months…

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TTB Approved 179.2K Products L12M through February 2024, An…

By Category: Beer: 39.4K products approved over the L12M (–5.8% vs. last year) and 9.2K over the L3M (–8.8% vs. last year)…

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Beer, Spirits, & Wine – Packaged Imports Decline -8%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -9% by value over the last twelve months…

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TTB Approved 178.7K Products L12M through January 2024, An…

By Category: Beer: 39.4K products approved over the L12M (–6.2% vs. last year) and 9.3K over the L3M (–3.8% vs. last year)…

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The Good, the Bad, and the Inventory

Recently, the Bureau of Economic Analysis released its fourth quarter estimate, reporting GDP growth of +3.3% – demonstrating the good…

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1 2 3 14

July 2025 Total US Beverage Alcohol Review

BW166 tracks the total beverage alcohol market in the US by analyzing all domestic tax-paid shipments and imports into the…

Read more

Tariffs, Pricing, and Volume

Recent news reports indicate that the US and EU may be nearing a trade deal that would impose a 15%…

Read more

June 2025 US Beverage Alcohol Review

BW166 tracks the total beverage alcohol market in the US by analyzing 100% of the domestic tax-paid shipments into the…

Read more

Beverage Alcohol 2024, A Few Bright Spots, But Mostly…

There is much commentary in beverage alcohol trade publications on the trends in the US beverage alcohol market in 2024.…

Read more

The Good, the Bad, and the Inventory

Recently, the Bureau of Economic Analysis released its fourth quarter estimate, reporting GDP growth of +3.3% – demonstrating the good…

Read more

2023 – A Difficult Year for TBA

If misery loves company, there was plenty of misery to go around for Beverage Alcohol in 2023. The total servings…

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The US Beverage Alcohol Market – September 2023

bw166 tracks the total beverage alcohol market in the US based on tax-paid shipments into the market, both domestic and…

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Wine – The Glass is Half Full

Over the past several weeks, two key industry reports have indicated the glass is half empty. First, from Silicon Valley…

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First Look at US Beverage Alcohol in 2022

The first look at the US Beverage Alcohol market using bw166’s proprietary methodology shows that the Beverage Alcohol Servings Index…

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Beer, Spirits, & Wine – Packaged Imports Grow +10%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +11% by value over the last twelve months…

Read more

bw166/GFA – Q4 Webinar

Sign up and save the date. GFA Webinar Series with Jon Moramarco on January 10, 2023 @ 9:00am PDT Join Jon Moramarco,…

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Beer, Spirits, & Wine – Packaged Imports Grow +11%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +10% by value over the last twelve months…

Read more
1 2 3 4

Beer, Spirits, & Wine – Packaged Imports Grow +7%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +6% by value over the last twelve months…

Read more

Beer, Spirits, & Wine – Packaged Imports Decline -8%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -8% by value over the last twelve months…

Read more

Beer, Spirits, & Wine – Packaged Imports Decline -8%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -8% by value over the last twelve months…

Read more

Beer, Spirits, & Wine – Packaged Imports Decline -8%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -9% by value over the last twelve months…

Read more

Beer, Spirits, & Wine – Packaged Imports Decline -9%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -9% by value over the last twelve months…

Read more

Beer, Spirits, & Wine – Packaged Imports Decline -5%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -5% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Decline -2%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -2% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +1%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +1% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +7%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +7% by value over the last twelve months…

Read more

Beer, Spirits, & Wine – Packaged Imports Grow +8%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +9% by value over the last twelve months…

Read more

Beer, Spirits, & Wine – Packaged Imports Grow +9%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +9% by value over the last twelve months…

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Beer, Spirits, & Wine – Packaged Imports Grow +12%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +12% by value over the last twelve months…

Read more
1 2 3 7

July 2025 Total US Beverage Alcohol Review

BW166 tracks the total beverage alcohol market in the US by analyzing all domestic tax-paid shipments and imports into the…

Read more

Tariffs, Pricing, and Volume

Recent news reports indicate that the US and EU may be nearing a trade deal that would impose a 15%…

Read more

June 2025 US Beverage Alcohol Review

BW166 tracks the total beverage alcohol market in the US by analyzing 100% of the domestic tax-paid shipments into the…

Read more

Beverage Alcohol 2024, A Few Bright Spots, But Mostly…

There is much commentary in beverage alcohol trade publications on the trends in the US beverage alcohol market in 2024.…

Read more

The Good, the Bad, and the Inventory

Recently, the Bureau of Economic Analysis released its fourth quarter estimate, reporting GDP growth of +3.3% – demonstrating the good…

Read more

2023 – A Difficult Year for TBA

If misery loves company, there was plenty of misery to go around for Beverage Alcohol in 2023. The total servings…

Read more

The US Beverage Alcohol Market – September 2023

bw166 tracks the total beverage alcohol market in the US based on tax-paid shipments into the market, both domestic and…

Read more

Wine – The Glass is Half Full

Over the past several weeks, two key industry reports have indicated the glass is half empty. First, from Silicon Valley…

Read more

First Look at US Beverage Alcohol in 2022

The first look at the US Beverage Alcohol market using bw166’s proprietary methodology shows that the Beverage Alcohol Servings Index…

Read more

Beer, Spirits, & Wine – Packaged Imports Grow +10%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +11% by value over the last twelve months…

Read more

bw166/GFA – Q4 Webinar

Sign up and save the date. GFA Webinar Series with Jon Moramarco on January 10, 2023 @ 9:00am PDT Join Jon Moramarco,…

Read more

Beer, Spirits, & Wine – Packaged Imports Grow +11%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) grew +10% by value over the last twelve months…

Read more
1 2 3 4

TTB Approved 175K Products L12M through March 2024, A…

By Category: Beer: 38.6K products approved over the L12M (–7.1% vs. last year) and 10K over the L3M (–9.4% vs. last year)…

Read more

TTB Approved 179.2K Products L12M through February 2024, An…

By Category: Beer: 39.4K products approved over the L12M (–5.8% vs. last year) and 9.2K over the L3M (–8.8% vs. last year)…

Read more

TTB Approved 178.7K Products L12M through January 2024, An…

By Category: Beer: 39.4K products approved over the L12M (–6.2% vs. last year) and 9.3K over the L3M (–3.8% vs. last year)…

Read more

TTB Approved 180.6K Products L12M through September 2023, An…

By Category: Beer: 40.2K products approved over the L12M (–4.8% vs. last year) and 9.2K over the L3M (–4.7% vs. last year)…

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TTB Approved 179.1K Products L12M through July 2023, An…

By Category: Beer: 40.5K products approved over the L12M (–5.8% vs. last year) and 9.4K over the L3M (–4.6% vs. last year)…

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TTB Approved 178.4K Products L12M through June 2023, An…

By Category: Beer: 40.7K products approved over the L12M (–5.7% vs. last year) and 10K over the L3M (–7.9% vs. last year)…

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TTB Approved 177.6K Products L12M through May 2023, Flat…

By Category: Beer: 40.9K products approved over the L12M (–6.3% vs. last year) and 10.9K over the L3M (–8.1% vs. last year)…

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TTB Approved 176.2K Products L12M through September 2022, A…

By Category: Beer: 42.2K products approved over the L12M (–0.4% vs. last year) and 9.7K over the L3M (–8.6% vs. last year)…

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TTB Approved 177.3K Products L12M through August 2022, A…

By Category: Beer: 43K products approved over the L12M (+2.7% vs. last year) and 10K over the L3M (–5.9% vs. last year)…

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TTB Approved 177.7K Products L12M through May 2022, An…

By Category: Beer: 43.6K products approved over the L12M (+7.5% vs. last year) and 11.9K over the L3M (+9.1% vs. last year)…

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Spirits RTD Label Approvals slow from 2021 Highs But…

We received a recent request on Twitter to provide an update on an article from last year on Seltzer/RTD label…

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TTB Approved 176K Products L12M through April 2022, An…

By Category: Beer: 43.3K products approved over the L12M (+7.4% vs. last year) and 11.7K over the L3M (+3.4% vs. last year)…

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Total Beverage Alcohol Servings up +4.7% and Consumer Spending…

bw166 released the Total Beverage Alcohol Overview for December 2021 today. With the pandemic continuing to distort the marketplace, the…

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Pandemic Pantry Loading: A Half Bottle of Wine and…

The Beverage Alcohol market has been relatively resilient through the pandemic, although the impact on individual industry members varies broadly.…

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TBA Servings +1.8% L12M through June & Industry Webinar…

Today, bw166 released the Total Beverage Alcohol Advance for June 2020. Additionally, to review the impacts of COVID-19 on the…

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April Results Highlight Dynamic Industry

bw166 released The Total Beverage Alcohol Overview for April 2020 utilizing tax paid data, government data sources, and other resources…

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Total Beverage Alcohol Overview – March 2020

The March edition of bw166’s Total Beverage Alcohol Overview was released yesterday.  The market has changed dramatically during March.  Some highlights…

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The bw166 Serving Index up +1.2% in January to…

The bw166 Total Beverage Alcohol Advance report shows overall consumer spending on Beverage Alcohol to be $277.5 Billion, +3.6% versus…

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The bw166 TBA Serving index increased +1.4% to 123.3…

bw166 released The Total Beverage Alcohol report for twelve months through November 2019.  Key points over the past twelve months…

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TBA Servings +0.9% L12M through Sept. 2019

The latest bw166 Total Beverage Alcohol Overview shows that servings are up +0.9% for the 12 months through September 2019…

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Industry Update Through June 2019

The bw166 TBA Overview Advance report for June 2019 indicates a market continuing the long-term trend of total servings of…

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Total Beverage Alcohol Spending Continues Growth: +3.7% through September…

For twelve months ending September, the bw166 Total Beverage Alcohol Overview shows total consumer spending on beverage alcohol at $229.8…

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Total Beverage Alcohol Spending Continues Growth: +3.8% through August…

For twelve months ending August, the bw166 Total Beverage Alcohol Overview shows total consumer spending on beverage alcohol at $229.8…

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Total Beverage Alcohol Spending Continues Growth: +4.0% through July…

For twelve months ending July, the bw166 Total Beverage Alcohol Overview shows total consumer spending on beverage alcohol at $229.8…

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Beer, Spirits, & Wine – Packaged Imports Decline -6%…

Total Beverage Alcohol: Total beverage alcohol imports (including bulk and packaged) declined -5% by value over the last twelve months…

Read more

TTB Approved 162.8K Products L12M through November 2020, A…

By Category: Beer: 38.7K products approved over the L12M (–5.9% vs. last year) and 9.5K over the L3M (–15.9% vs. last year)…

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